New WhySoSerious.com Page Emerges For ‘The Dark Knight’ Viral Marketing: /mausoleum

HollywoodChicago.com — Tue, 27 Nov 2007 15:16:18 -0700

At 4 p.m. on Tuesday, a new code emerged from WhySoSerious.com and the viral folks at “The Dark Knight”. I received this code via e-mail from humanresources@whysoserious.com:

If you’ve finished my quiz, then it’s time for the next step in the interview process – something to test your aptitude. Spaces count:

* Eighth
* Sixth
* Eighth
* Ninth
* Ninth
* Second
* Fourth
* Second
* Third

Next, the URL http://www.whysoserious.com/mausoleum was discovered from the end of the WhySoSerious.com personality profile. The letters “M-A-U-S-O-L-E-U-M” can be found in your final grade.

I have outlined the letters in blue and created the image below.

Next, we must crack the code on a “precinct 12 evidence vault”.

First, we click on the dial and it zooms in so we can turn it and submit our guesses using the lever.

Once you zoom into the vault dial, a note with a clue is revealed by clicking it in the upper-left corner of your screen.

In the note, there are blood-stained letters. When added together, they spell “T-I-M-E | F-O-R | T-A-F-F-Y”. According to The Gotham Times, Johnny “Taffyface” Linata died at 7:38 a.m.

I have created a zoomed-in image and outlined in blue on page one of the newspaper where this was learned.

The text reads: “The butcher’s bill started at 7:38 a.m. when Maroni lieutenant Johnny ‘Taffyface’ Linata was killed by a…”

Answer: Change your computer’s system clock to 7:38 a.m. The safe will automatically open. Then, the following note is revealed.

When you click the new note, the following montage is revealed.

From there, we learn about another new site – the Gotham Unified School District – at GothamUSD.net.

Stay tuned “in a few days” for “another little job”. In other news, yet another new site surfaced today: GothamCab.com.

Also, AcmeSecuritySystems.com just surfaced and is related.