WeAreTheAnswer.org

WeAreTheAnswer.org Dispatches New ‘The Dark Knight’ Message

HollywoodChicago.com — Tue, 04 Dec 2007 15:44:38 -0700

At 4:42 p.m. on Tuesday, I received a new e-mail from WeAreTheAnswer.org for “The Dark Knight” viral marketing.

Dear citizen,

Today is a momentous day for Gotham and for all of us who have participated in We Are The Answer.

Tips from concerned citizens like you are helping to bring corrupt officers to justice. You can be proud that you have aided your fellow citizens in taking the first step toward a safer city.

Due to the overwhelming citizen response, we at We Are The Answer are pouring through an avalanche of police corruption tips.

We should be through with the current backlog of tips by the very beginning of the New Year.

Thank you again. The good citizens of Gotham have to stick together to fight crime and corruption. All of us have a brighter future to look forward to.

Slew of Sites Launch: TheGothamTimes.com, TheHaHaHaTimes.com, WeAreTheAnswer.org, GothamPolice.com, GothamNationalBank.com

HollywoodChicago.com — Fri, 23 Nov 2007 08:31:41 -0700

As promised, TheGothamTimes.com on Friday launched its first newspaper edition of The Gotham Times for “The Dark Knight”. It’s currently four pages.

Also, the phone number 866-237-6480 was released on the site “for subscription information”. The recorded message says new subscriptions have been suspended and directs you back to the site.

Also, TheHaHaHaTimes.com has launched to mock The Gotham Times newspaper at TheGothamTimes.com. It’s the same paper but with the Joker’s artistic expression.

TheHaHaHaTimes.com is discovered by clicking a tear in the upper-left part of the paper at TheGothamTimes.com.

Also, WeAreTheAnswer.org just launched as a tip-submission page for communication with the Gotham Police Department.

Also, GothamPolice.com just launched to apply for police work.

Also, GothamNationalBank.com launched for Gotham’s banking needs.

Also, RemberingGina.org just launched. It doesn’t initially appear related to the new sites, but upon reading page four of The Gotham Times, you learn that this woman dies. The site is her memorial.

Also, a 14-question personality profile has launched at WhySoSerious.com.

Also, GothamCityRail.com has launched to mirror Chicago’s rail construction. The e-mail feedback@gothamcityrail.com is listed. This find comes courtesy of reader Roy Enjambre Jr.

Also, stay tuned for GothamCityHall.com. It’s currently under construction. On GothamPolice.com, this is mentioned: “Applications for the exam are available at city hall.”

In Next Viral Caper, ‘The Dark Knight’ to Activate TheGothamTimes.com

HollywoodChicago.com — Thu, 22 Nov 2007 21:07:49 -0700

Following WhySoSerious.com, RorysDeathKiss.com and others in the film’s viral sequence, “The Dark Knight” on Nov. 23 plans to activate its next site: TheGothamTimes.com.

As a reward to triumphant fans who successfully sported quality Joker attire and submitted photos of said getups online, a Gotham Times newspaper was dispatched to them via snail mail.

The following photos of the paper are credited to this site.

To continue what’s evolving into one of the most elaborate and effective viral campaigns for a film to date, the paper announced TheGothamTimes.com. The new Web site currently says “the first online edition launches on Friday, Nov. 23”.

The newspaper also announced the site WeAreTheAnswer.org, which isn’t currently online. Finally, the paper mentioned the e-mail address humanresources@whysoserious.com. When e-mailed, the following auto-reply message is returned:

See you found my little message. So, do you think you have what it takes to be a part of my circle of friends?

Are you a backstabbing, self-promoting, ambitious clown who will do anything to prove yourself to me?

If so, the first step of your application process awaits … if you know where to look.

Stay tuned for more coverage on the new campaign.