I just confirmed the following viral marketing development for “The Dark Knight”: check the Sears Tower at 9 p.m. CST tonight (July 8, 2008). It’s part of a larger viral marketing event associated with http://www.citizensforbatman.org/chicago.aspx [1].
[2]I screened “The Dark Knight” in IMAX today but am under embargo and can’t currently comment. Stay tuned for my full, opening-day review on the film on July 18, 2008. In the meantime, read our exhaustive “The Dark Knight” coverage over the past year here [3].