On Friday night, Peter at /Film posted [1] a new viral marketing poster for “Cloverfield” he spotted in a theater near Boston. The film is scheduled to hit theaters on Jan. 18, 2008.

A “Cloverfield” poster spotted near Boston on Dec. 28, 2007.
Photo credit: /Film [2]
Also, ProjectCloverfield.com has spotted two new television ads for “Cloverfield” (here [3] and here [4]).
Finally, SFist on Dec. 21 noticed [5] “Cloverfield” chalk messages on sidewalks around San Francisco.

Chalk messages for “Cloverfield” in San Francisco.
Photo credit: SFist [6]