HollywoodChicago.com Media Kit

For Existing & Prospective Advertisers: What’s HollywoodChicago.com?

HollywoodChicago.com – a limited liability company in Illinois – is one of the freshest and most compelling voices on the online arts and entertainment scene. We combine daily film articles, discussion and comprehensive reviews and interviews with an interactive site that humanizes the silver screen and generates a loyal following among desirable demographics.

Movie reporting from coast to coast with a team of Chicago critics covering all-new releases and celebrity interviews, Los Angeles and New York City correspondents along with local analysis in theater, DVD releases and television.

An easy-to-navigate format that invites repeat visits and encourages interaction with membership registration.

A growing, vital and creative Web site whose numbers are magnified with a major syndication partnership on Starpulse.com, which is a top 100 Internet entertainment property. Starpulse.com averages 8 million monthly unique visitors and 45 million monthly unique page views.

Examiner.com is one of the fastest-growing Web sites for local news and information. Serving 57 local markets, the site connects consumers with a premium blend of news and information from the best local sources.

HollywoodChicago.com is syndicated as its Chicago film channel. Examiner.com averages 2 million monthly unique visitors and 6 million monthly unique page views. The Examiner is also in print in San Francisco, Baltimore and Washington, D.C.


Chicago Film Critics Association-accredited publisher Adam Fendelman is listed on the Tomatometer at Rotten Tomatoes. HollywoodChicago.com is also indexed by Google News. Our film reviews are also listed on MRQE.

HollywoodChicago.com has been cited in the news from major publications and global media outlets including the Los Angeles Times, USA Today, CBS 2 Chicago, the Chicago Sun-Times, AOL’s Cinematical, MTV, Film.com, FOX Chicago, Gizmodo, IGN, JoBlo.com, the Latino Review, Movies.com, Reuters, Rotten Tomatoes, Variety and many more.

HollywoodChicago.com has the youthful consumer locked up with more than half in the highly prized 18 to 34 age range. This means you have direct access to the most desirable and free-spending demographic through the everyday HollywoodChicago.com site user.

HollywoodChicago.com delivers to a desired upscale demographic with 49 percent of users earning in the $60,000 income level or more. This means more discretionary income toward film- and entertainment-related products and more.

HollywoodChicago.com is closely balanced between men and women arts and entertainment buffs with a slight edge in the highly desirable male customer segment. Men have been shown to be a heavy consumer of film admissions, DVDs and related products.

HollywoodChicago.com draws in a highly educated Web site user. More than 60 percent of our Web site navigators have a college degree or higher. This affords a highly desirable target for higher-end consumer goods like DVD box sets, books, music and more.

HollywoodChicago.com has two-thirds of its audience without children in the household. This affords a large group to market toward with free spending discretion.

HollywoodChicago.com mixes it up with 21 percent non-Caucasian users. This reflects a near mirror with the United States as a whole.

HollywoodChicago.com consistently sees increasing Web site traffic from direct and repeat visitors, RSS and daily mailings, the major search engines, Google News along with a wide array of news citations on other major film sites and publications. On average, HollywoodChicago.com attracts approximately 80,000 unique monthly visitors and about 130,000 unique monthly page views.

We see heavy Web site usage in states with hot urban markets and territories with dense populations. These are the parts of the country with higher income and more ability to spend it. As well, it’s no surprise that our densely trafficked states are also the film-centric states in the U.S.

The top leaderboard is the highest-profile ad position on the site. It’s located at the top center of the page near the HollywoodChicago.com logo and navigation bar.

It can run as a standard ad or can be enhanced with the latest Web media technology. This run-of-site ad runs on every page of the site. The same applies for the bottom leaderboard ad, which appears below the footer of the site on every page.

         

This ad appears in a prominent area on HollywoodChicago.com on the right bar. Your brand stands out in either a standard ad or the latest in Web media technology. This run-of-site advertisement appears on every page of the site.

More than a sidebar, this tall and easily seen ad runs on the left side of the main page right next to featured film reviews. This is great for traditional ads or interactive Web media.

Target a specific audience with callouts for products oriented within an entertainment genre, a specific film or theater review or any campaign of your choosing. This is a great place for special offers or interactive purchase opportunities.

Get them clicking right to your site with targeted link lines to a film or product. Your provocative link line or phrase means more eyes to your page.

This ad at the bottom of the main page is descriptive and noticeable with excellent enticement opportunity.